The strategy and planning that goes into this event is immense and every year our client vows it’s the last year and then every year we sit down and being again.




This event is a survivor/fear factor/ironman in a pool event as contestants enter the pool for a tough 56+ hours with no sleep. We are involved in every aspect of the event from the design of artwork, radio adverts, print media, social media management and right down to the setting of the challenges.

On the Friday contestants enter the pool in a bid to win a pool with Slimline. The contestants are always spirited the first night, but as the sun rises on the Saturday the reality always dawns as to how tough this competition really is.




Saturday evening the contestant’s spirits are always lifted as they and the crowds are kept moving as they dance the night away at a massive pool party and then the competition gets real on the Sunday.

Elimination day arrives and the remaining contestants are left to battle it out for the prize.

But there can only be one winner and the final elimination challenges is always heart-breaking to watch as the now exhausted contestants battle it out.




We love this annual event as it really allows to get stuck in and get our hands dirty.