by Lauren | Jun 14, 2019 | Marketing
Whilst on a recent camping holiday with my family at Glengarry in the Kamberg. I got the opportunity to do some beautiful trail runs. The scenery is spectacular up there and before you know it you’ve run 9km without noticing! I run not only for the amazing...
by Lauren | Apr 12, 2018 | Marketing, Marketing Plan, Strategy
One of the hardest and definitely most tragic parts of my job is when I meet with a new client and they tell me they’ve spent a fortune on their marketing with little or no result. And 9 times out of 10 when I ask what their Marketing Plan looked like for the year,...
by Lauren | Jan 18, 2016 | Marketing, Marketing Communication, Marketing Plan
It’s a New Year, new resolutions, new beginnings and brand new opportunities to make it happen!! Can you sense my excitement? I’m filled with so many great expectations for this year and really excited about what I’m going help my clients achieve. All of the above is...
by Lauren | Sep 14, 2015 | Marketing, Marketing Plan, Strategy
I always joke with my clients and people that I meet, when I give them my 60sec elevator speech ,that I come from the ‘Nerdy side of marketing.’ With all of today’s technology, gizmos and latest and greatest ways to market your brand, it is so easy to get lost. But...
by Lauren | Aug 12, 2015 | advertising, Marketing
It’s a tough one this following your gut thing, especially if you’re a small business and you need the sale. For decades, even centuries people have been quoting intuition. Steve Jobs called intuition “more powerful than intellect.” And Albert Einstein called it the...